Brandy vs Whiskey: 6 Main Differences + Investment Potential

Brandy and whiskey are two super-popular spirits with distinct qualities.

Their key difference lies in the ingredients — brandy is crafted from grapes, and whiskey is from grains. 

While brandy and whiskey differ in their ingredients, they both offer rich flavors and a timeless appeal and showcase intricate craftsmanship.

Let's uncover the five main differences between brandy and whiskey. We’ll also reveal if you should invest in either spirit. 

Plus, we’ll tell you an easy way to invest in whiskey casks through Vinovest.

What is Brandy?

Brandy is produced by distilling fermented wine or fermented fruit juice. It’s typically made from grapes but can also be crafted from apples, pears, cherries, and other fruits. So this spirit is also known as distilled wine. 

Brandy traces its origins to 1313 in France. It was after Arnaldus de Villanova, a professor of medicine, made the process of brandy distillation for medicinal purposes popular. 

Revered for its remarkable invigorating and medicinal properties, Brandy earned the moniker "water of life" (eau de vie) — a title it still holds.

Brandy also gained prominence as a means of preserving wine during long journeys. So, it eventually evolved into a distinct spirit known for its unique production methods and exquisite flavors.

There are a few types of brandy, including:

• Cognac: Hailing from the Cognac region in France, it is esteemed for its refined character and intricate craftsmanship. This French brandy undergoes a double distillation process in copper stills, followed by maturation in an oak barrel. Cognac is produced from white grapes with low sugar and high acidity (like Ugni Blanc, Colombard, Semillon, and more.)
• Armagnac: Originating in the Armagnac region of France, Armagnac is one of the oldest types of brandy. It is mainly made with Ugni Blanc, Colombard, Baco 22A, and Folle Blanche grapes. This French brandy is typically distilled only once, allowing for a more rustic and robust flavor profile.
• Pisco: A South American brandy, Pisco is produced in Peru and Chile. It is made from special grapes, including Quebranta, Uvina, Negra Criolla, Mollar, Torontel, Moscatel, and more. This grape brandy is distilled to preserve the fruit’s natural flavors, resulting in a spirit with a distinct fruity essence.
• Calvados: Hailing from Normandy, France, Calvados is an apple brandy. It is crafted by fermenting apple cider, followed by distillation and aging, imparting a unique apple-forward character.
• Brandy de Jerez: A Spanish brandy, Brandy de Jerez is made in the Jerez region primarily from Airen and Palomino grapes. It is often aged in sherry casks, giving it a distinctive nutty and caramelized flavor.
• Fruit Brandy: This category encompasses brandies made from a variety of fermented fruit juice, such as cherry, apricot, plum, and peach. Each fruit lends its own distinct aromas and taste profiles to the final product.

What is Whiskey?

Whiskey is a distilled spirit crafted from fermented grain such as malted barley, corn, malted rye, or wheat. 

The production process involves aging the spirit in a wooden barrel, allowing it to develop complex flavors over time.

The production of whiskey dates back to the early 1000s when the first distillation of this cherished spirit occurred in Scotland and Ireland. 

Over the centuries, whiskey production evolved, incorporating techniques from different regions. This gave rise to the huge array of whiskey styles that you’ll find in the market today.

There are many types of whiskey, including:

• Scotch Whisky:Scotch whisky is distilled and matured in Scotland. It is known for its many styles, including single malt (made from malted barley in a single distillery) and blended (a combination of malt and grain whiskies).
• Irish Whiskey: Irish whiskey is produced in Ireland and is often triple-distilled, resulting in a smoother and lighter character. It’s made from a mixture of malted and unmalted barley.
• Bourbon:Bourbon is an American whiskey primarily made from corn and aged in a new charred oak barrel. It has a distinct sweetness and often features notes of vanilla and caramel.
• Rye Whiskey: Rye whiskey, commonly associated with the United States and Canada, is predominantly made from rye grain. It tends to have a spicier and drier profile than other types of whiskey.
• Tennessee Whiskey: Like bourbon, Tennessee whiskey undergoes an additional charcoal filtering process known as the Lincoln County Process. This filtration method imparts a smooth and mellow character.
• Japanese Whisky:Japanese whisky, inspired by Scotch whisky production, has gained international recognition for its craftsmanship and exceptional quality. It encompasses a range of styles, including single malt and blended whiskies.

Brandy vs Whiskey: 5 Key Differences

Let’s compare the nuances that set them apart.

1. Ingredients and Characteristics

One of the key distinctions between brandy and whiskey lies in the choice of ingredients. 

Brandy is mainly crafted from fermented grapes, while whiskey is made from grains. 

• Grapes for Brandy: As aforementioned, brandy is made from noble grape varieties like Ugni Blanc, Colombard, or Folle Blanche. These contribute to the rich flavors, floral notes, and fruity undertones found in different types of brandy.
• Grains for Whiskey: Whiskey, on the other hand, relies on a variety of grains as the base ingredient. Common grains used include barley, corn, rye, and wheat. These grains infuse the spirit with distinct flavors and textures, ranging from the smooth sweetness of corn to the spicy complexity of rye.

These raw materials impart distinct flavors and influence the overall production process of the two spirits. 

2. Distillation Process

Let’s go through the production process of brandy first:

• Brandy production begins with selecting and harvesting grapes, typically specific grape varieties suited for brandy-making.
• The grapes are then crushed and turned into fermented wine using yeast to convert the sugars into alcohol.
• The liquid is distilled in pot stills or column stills to separate the alcohol from impurities and concentrate the flavors.
• The distilled spirit (water of life) is typically aged in French oak barrels, allowing it to mellow and develop complex flavors over time.
• During the aging process, the brandy absorbs flavors from the oak barrel, adding further depth and character to the spirit.
• After maturation, the brandy is carefully blended, ensuring consistency and balance in its flavor profile.
• Finally, the brandy is filtered and bottled. This distilled alcoholic beverage typically has a 35-60% ABV (70-120 US proof).

In contrast, whiskey is made through a different process:

• Whiskey production begins with selecting and grinding grains (barley, corn, rye, or wheat.)
• Water is combined with ground grains and heated to form a mash, which undergoes fermentation. Enzymes in the mash convert the starches into sugars.
• Yeast is added to create a fermented grain mash. The yeast consumes the sugars, converting them into alcohol, resulting in a liquid known as "wash."
• The wash is distilled in stills, typically pot stills or column stills, to separate the alcohol from impurities and increase its alcohol content.
• The distilled spirit, called "new make spirit" or "white dog," is then aged in wooden casks, usually oak. The barrels contribute to the whiskey's flavor profile by imparting flavors from the wood and allowing the spirit to mellow and develop over time.
• During aging, the whiskey interacts with the wood, undergoing chemical changes and absorbing flavors from the barrel.
• The length of aging varies depending on the type of whiskey and desired flavor profile. Some whiskies are aged for a minimum period, while others may be aged for many years.
• After aging, the whiskey is often blended with other barrels to achieve consistency and balance in flavor. However, single malt whiskies may be bottled from a single barrel or distillery.
• The whiskey is typically filtered to remove any sediments or impurities before being bottled and released for consumption. Depending on the type, whiskey has an alcohol content of 40-50 ABV (80-100 US proof)

These variations in distillation techniques influence the concentration of flavors, the retention of characteristics from the raw materials, and the overall complexity and balance. This explains why each drink has a distinct character and appeal.

3. Aging and Maturation

Aging and maturation are crucial stages in the production of brandy and whiskey, shaping their flavors, aromas, and overall character. 

• Brandy Aging: Brandy undergoes aging in French oak barrels, allowing the spirit to interact with the wood and extract flavors, tannins, and compounds from within. The aging period can range from a few years to several decades, depending on the desired style and quality. Longer aging periods tend to result in a smoother, more complex brandy with enhanced flavors of vanilla, caramel, and spice.

For example:

• Cognac: Typically aged for a minimum of 2 years, with designations like VS (Very Special) requiring at least 2 years, VSOP (Very Superior Old Pale) requiring 4 years, and XO (Extra Old) requiring 10 years of aging.
• Armagnac: Aged for a minimum of 1 year, but the finest Armagnacs can be aged for 10 years or more.
• Pisco: Generally aged for at least 3 months in stainless steel or glass containers.
• Calvados: The aging period varies based on the regulations of different appellations, but typically, whiskey is aged for 2 years or more. 
• Brandy de Jerez: Aged using a unique solera system, with a minimum aging requirement of 6 months, and higher-quality varieties aged for an average of 10 or more years.

• Whiskey Aging: Whiskey also benefits from aging in an oak barrel. Oak barrels are most commonly used as they impart desirable flavors and aromas. The previous contents of the barrel, such as wine or other spirits, can add additional layers of complexity to the aging process. Whiskey aging can take several years, with variations depending on the type of whiskey. During this process, the spirit undergoes chemical transformations, absorbing flavors from the wood, such as notes of oak, caramel, and toasted spices. The interaction with the barrel also contributes to developing a smooth and well-rounded character. Each type of whiskey has different aging requirements:

  • Scotch Whisky: Aged for a minimum of 3 years, but many are aged for much longer periods, such as 10 to 50 years.
  • Irish Whiskey: This has a minimum aging period of 3 years, but it can be aged from 4 years to over 20 years for premium expressions.
  • Bourbon: Aged for a minimum of 2 years, but many bourbons are aged for 4 or more years or longer.
  • Rye Whiskey: Aged for a minimum of 2 years to be labeled as "straight rye whiskey." Some rye whiskies are aged for 4 to 6 years, while others may be aged for over a decade.
  • Japanese Whisky: Japanese whisky often follows the aging standards of Scotch whisky. It is typically aged for a minimum of 3 years, but premium Japanese whiskies can be aged for 10 to 19 years or more.

4. Serving Suggestions for Brandy and Whiskey

Serving temperature and glassware choices can significantly enhance your drinking experience when savoring brandy and whiskey. 

Here’s what experts recommend:

• Brandy: Brandy is traditionally enjoyed neat at room temperature (68-74°F). This allows the aromas and flavors to unfold gracefully. Opt for a snifter, tulip-shaped, or balloon glass with a wide bowl and a narrow rim. This design helps concentrate the aromas, allowing you to appreciate the complexities of the brandy.
• Whiskey: Whiskey is best served at room temperature between 60-65°F. This helps bring out the flavors without dulling them.

Choose a whiskey glass or a tulip-shaped glass. These glasses have a wide base and tapering mouth, allowing for the concentration of aromas and the appreciation of the whiskey's nuances.

5. Food Pairings for Brandy and Whiskey

Pairing brandy and whiskey with the right foods can elevate your tasting experience, creating a harmonious balance of flavors. Here are some delectable food pairings that complement the distinct characteristics of brandy and whiskey:

Brandy:

• Rich cheese like aged gouda, camembert, or roquefort
• Dark chocolate, chocolate mousse
• Ice creams
• Roasted nuts like walnuts, almonds, or hazelnuts
• Fish like smoked salmon, sardines, and mackerel
• Venison
• Popcorn

Whiskey:

• Grilled steak
• Spicy barbecue like ribs, pulled pork, or spicy chicken wing
• Chicken piccata
• Lemon pepper pork chops
• Raw oysters
• Cheese like cheddar, mozzarella, and burrata

That got you salivating, right?

We’re not done yet.

Brandy and Whiskey Cocktails To Stir Up Now!

Delight your taste buds with these classic cocktails using brandy and whiskey:

• Atomic Cocktail: This cocktail has 5 types of alcohol (vodka, brandy, sherry, and champagne), making it a must-try boozy drink. All you have to do is add 45 ml of vodka, 45 ml of brandy or cognac, 15 ml of dry sherry, and ice to a cocktail shaker. Give it a good shake and strain the concoction into a chilled martini glass. Top with brut Champagne and garnish with an orange wedge.
• Old Fashioned: You’ll need a lowball glass for this classic cocktail. Add a sugar cube to the glass, followed by 2-3 dashes of Angostura bitters on top. Muddle them together until they dissolve. Pop some ice cubes into the glass, pour 60 ml of whiskey (bourbon or rye are best), and stir well. Arrange an orange twist as garnish. 

Now, while these are the differences, you might be wondering if either of these drinks is investment-worthy. 

Should You Invest in Brandy or Whiskey? 

The finest brands of brandy and whiskey offer exciting investment opportunities.

Premium whiskeys have shown the potential for price appreciation over time. For example, between 2021 and 2023:

• The Yamazaki 55-Year-Old Single Malt Whisky rose by 8.8%, from $837,053 to $910,897.
• Old Rip Van Winkle 25-Year-Old Kentucky Straight Bourbon Whiskey rose by 53%, from $35,863 to $54,948.

Brandy, too, has appreciated in value over time. For example, between 2021 and 2023:

• Hennessy Edition Particuliere Cognac rose from $24,083 to $27,882, a 15% increase.
• A. Hardy l'Automne Lalique Crystal Decanter Grande Champagne Cognac rose from $11,306 to $13,917, a 23% increase.

Whiskey like the Yamazaki 55, the oldest and most valuable Japanese whiskey, has commanded as high a price as a whopping $780,000 at auction. 

While brandy may not be in the same league as high-end whiskey, brandy has enjoyed a little bit of auction action. For example, in 2020, a bottle of 1762 Gautier Cognac sold for $144,525 at a Sotheby’s auction.

If you’re ready, some whiskey bottles to invest in include:

• The Yamazaki 55-Year-Old Single Malt Whisky, Japan ($911,601)
• The Macallan Lalique 55-Year-Old Single Malt Scotch Whisky, Speyside - Highlands, Scotland ($200,346)
• The Macallan Lalique 57-Year-Old Single Malt Scotch Whisky, Speyside - Highlands, Scotland ($192,755)
• Bowmore Aston Martin 'Black Bowmore DB5' Single Malt Scotch Whisky, Islay, Scotland ($157,193)
• Old Rip Van Winkle 25-Year-Old Kentucky Straight Bourbon Whiskey, USA ($55,164)

Some brandy bottles to consider investing in are:

• Louis XIII de Remy Martin Black Pearl Grande Champagne Cognac, France ($35,950)
• Hennessy Edition Particuliere Cognac, France ($27,617)
• Hine '250th Anniversary' Limited Edition with Baccarat Decanter Cognac, France ($16,756)
• A. Hardy l'Automne Lalique Crystal Decanter Grande Champagne Cognac, France ($13,233)
• D'Usse 1969 Anniversaire Limited Edition Grande Champagne Cognac, France ($12,454)

Now, if you’re considering whiskey, investing in whiskey casks is a brilliant idea. You can easily do this through a reliable platform like Vinovest.

Invest in Whiskey Casks with Vinovest

Vinovest is a trusted online platform that can help you buy, store, and sell whiskey casks from anywhere in the world. 

The Vinovest team will: 

• Eliminate intermediaries to ensure that all savings are directly passed on to you.
• Insure your casks and store them under ideal temperature conditions in bonded warehouses.
• Provide you with an annual sample bottle, so you can taste the progression of your investment!
• Provide guidance on the optimal holding time for your cask. Once it reaches maturity, our team will handle the sale on your behalf.
• Arrange for your whiskey to be bottled and delivered to you if you prefer to keep and not sell it.

So what are you waiting for?

Diversify your portfolio and embark on an extraordinary whiskey journey by signing up with Vinovest today!